|Posted on September 25, 2019 at 2:55 PM|
Forward-thinking credit unions are strategically using data analytics, and achieving incredibly powerful results. This article in the latest issue of CUES magazine showcases the real results CUs are achieving, including CU Rise client CBC Federal Credit Union, which is using data science to analyze its credit card portfolio, and market its EPIC checking product, among other things.
"'You can do a whole lot with credit card data,' Norris notes, adding that CBC FCU learned a...Read Full Post »
|Posted on September 23, 2019 at 9:45 AM|
Credit unions have made notable gains in the auto loan market in recent years, driven in part by the lower rates they have offered. Going forward, a new approach to setting rates—an analytics-based approach—should give credit unions new power to stay competitive when adjusting in response to changes in federal rates.
Click here to read...Read Full Post »
|Posted on September 19, 2019 at 5:25 AM|
CU Rise Analytics has launched new data analytics projects with CBC Federal Credit Union, Chaffey Federal Credit Union, and Patriot Federal Credit Union. They are among are the latest credit unions to adopt CU Rise’s data science products and services to deliver superior member service and develop more advanced competitive strategies.
“More credit unions are starting to understand that deep analysis of their data is the key to highly targeted and effective member...Read Full Post »
|Posted on September 13, 2019 at 5:20 AM|
By - Karan Bhalla (CEO, CU Rise Analytics LLC)
Financial consumers today have choices – at least 10,000 when it comes to financial institutions, to be more exact.
That’s why, when you secure a new member, retaining them is so important. Between 25-40% of new members leave a credit union in the first year. Consider this:Read Full Post »
|Posted on September 13, 2019 at 5:15 AM|
Faced with the reality that 40% of Americans aren’t visiting bank and credit union branches in favor of online and mobile banking, financial institutions today understand that they must be “digitally ready,” with an online presence that meets the expectations of today’s consumers.
Like other FIs, credit unions are expanding their digital presence by moving traditional banking services onlin...Read Full Post »